The NAMM Show in Anaheim is the "Super Bowl" of the music products industry. It’s where history is made, new gear is launched, and the biggest brands in the world gather.
And in January 2025, Kizai Music was right there on the floor as an official Exhibitor.
Why an "Accessories Only" Booth Matters
Walk around NAMM, and you’ll see thousands of guitars, drums, and synths. It’s easy to get distracted by the flashiness of a $10,000 custom shop instrument.
But at Kizai Music, we stayed focused on our mission. We weren't there to look at the guitars; we were there to talk to the engineers designing the parts.
Being an exhibitor allowed us to:
- Meet Manufacturers Face-to-Face: We cut out the middlemen. By building direct relationships with the factories that make tuners, bridges, and stands, we can secure better stock and better pricing for our BigCommerce store.
- Quality Control: We touched, tested, and inspected the accessories before we agreed to sell them. If a strap lock feels cheap or a cable feels flimsy, it doesn't make it to our catalog.
- Scout the Trends: We saw the latest innovations in pedalboard management, instrument care technology, and ergonomic upgrades before they hit the mass market.
From the Show Floor to Your Door
Exhibiting at NAMM 2025 wasn't just a vanity project—it was an investment in our inventory.
Over the coming weeks, you will see new products hitting KizaiMusic.com that we sourced directly from the show floor. These are the tools and upgrades that professional techs are buzzing about right now.
We are proud to stand shoulder-to-shoulder with the giants of the industry. It proves that while we may focus on the "small parts," we are making a big noise in the music world.
